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Reddit created a native advertising platform with a self-serve interface
BitTorrent integrated ads into their media properties
StackExchange targets and optimizes ads across hundreds of criteria
Strava deploys messages and notifications in their site and app
jQuery Foundation manages internal sponsorships and promotions
Thrillist targets ads in email campaigns
Leafly created custom ad units for their app's feed
Newsmax used Adzerk's platform and professional services
MultiView built their own advertising ecosystem
Octopart sells ad space for search terms
ParisBouge promotes events with native ads
Native advertising covers a wide spectrum of ad units and strategies. In this article, we share which practices work and uncover best-practices.