Ad Server Conversion Tracking for All Rate Types

Last winter, we rolled out the ability to generate conversion tracking code for Flights set to CPA rate types (Click, View, or Both).

This feature turned out to be so useful that we’ve decided to make it available for all rate types- CPA, CPC, and CPM as well as Flat Campaigns.

How it works.

When setting up a Flight, in the general settings tab you’ll now see an ‘Track Conversions’ option to the right of the Rate type options.

The Track Conversions option on the Flight General Settings tab.

Once enabled, the ‘Get Tracking Code’ button will appear. Clicking that button will generate tracking code for the Flight. You will then need to place the code (or have it placed) in the page where you would like to track actions. This is typically in your Advertiser’s page.

You can email the tracking code directly from this modal!